Digital Marketing Course in Patna

WA

Introduction

It is the process of analysing the behaviour of visitors to a Web site. The use of Web analytics is said to enable a business to attract more visitors, retain or attract new customers for goods or services, or to increase the dollar volume each customer spends.

WA Courses

WA Courses includes the following topics:

  • Introduction to Digital Analytics
  • Introduction to Digital Analytics
  • Building Blocks
  • Fundamentals of Digital Analytics
  • Business Perspective
  • Methodology - Lean Six Sigma
  • Data Analysis Fundamentals
  • Analysis Perspective Providing Insights
  • Enabling Capabilities
  • Managing Analytics
  • Audience
  • Acquisition
  • Behavior
  • Conversions and Onboarding
  • Retention and Expansion
  • Advocacy
  • Privacy and Ethics
  • Wrapping Up

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